Shiftic welcomes new investors Emil Sjödin and Saminvest
Tech entrepreneur and investor Emil Sjödin, co-founder of Refined, has joined as investor alongside state-owned Saminvest (Annexstruktur AB)
The investment supports the next phase of Shiftic's growth, including continued product development, expanded adoption, and further investment in our behavioral science engine – developed in partnership with RISE Research Institutes of Sweden.
"Having Emil on board is a dream come true."
– says Bella Funck, CEO and co-founder of Shiftic.
"He brings unique experience in building and scaling global SaaS businesses, which is incredibly valuable as we move into our next phase."
Since launching in fall 2024, Shiftic has been adopted by some of Sweden's largest companies, including global names such as Volvo, as well as international clients like Mirka and Humana. The platform is also used across a growing number of public sector organisations.
"I'm really impressed by Shiftic's product-first mindset and their ability to attract major companies so early in their journey. Excited to see what comes next!"
– says Emil Sjödin, angel investor and tech entrepreneur.
The recent investment from Emil Sjödin is part of Shiftic's WISE funding round, which has now closed.
