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Shiftic

We're building the operating system for change.

Shiftic was born from a simple observation: most organizational change fails not because of bad ideas — but because of unchanged behavior.

We started as Tilda — a small team of behavioral scientists, designers, and technologists. We spent years studying why change initiatives stall. The answer was always the same: the gap between intention and behavior.

In 2024 we rebuilt the platform from the ground up with AI at its core, and in 2025 we became Shiftic. The name reflects what we do: help organizations shift — specifically, deliberately, and lastingly. Today we work with HR teams, L&D professionals, consultants, and transformation leaders across Europe.

2024founded
37+organizations served
Malmöheadquarters

Our principles

Behavior over belief

Values matter. But only behaviors are measurable, trainable, and reinforceable. We design for behavior first.

Science over intuition

Every feature in Shiftic is grounded in behavioral science. Not pop-psychology — peer-reviewed research.

Outcomes over outputs

We measure success by whether behavior actually changed, not by the number of training hours logged.

Want to work with us?

We're a small team with a big mission. We're always interested in talking to people who care about making change work.